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Administrative agencies. --- Administrative agencies --- Agencies, Administrative --- Executive agencies --- Government agencies --- Regulatory agencies --- Administrative law --- Public administration --- Law and legislation

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This book discusses the origins of wealth inequality and explains how societies can reform to avoid the catastrophe of inequality-induced social breakdown. It develops a theoretical and practical understanding of the principles behind the concept of ownership and property, complete with historical examples. It proposes a new research perspective focusing on how the problem of wealth concentration is ameliorated by cooperative and collaborative initiatives to enhance the public sphere, without derogating from the private. The book is based on research data compiled from taxation and household data to explore the theme that wealth inequality is made inevitable by possessive behaviour expressed in possessive language. It shows that while inequality is inescapable, we can adopt policies where resources are more efficiently and broadly distributed for public benefit. Such policies are directed towards encouraging voluntary, as opposed to compulsory, wealth transfer to achieve public good. The primary market for the book consists of academics and students from the fields of economics, including growth and developmental economics, law, sociology, history, business and international trade. It also provides a practical resource for government policy analysts wanting to develop a more detailed understanding of the role played by wealth inequality in a range of social problems.

Wealth --- Equality --- Income distribution. --- Moral and ethical aspects. --- Economic aspects.

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Long description: In kreativen Berufen reicht eine gute Idee allein nicht aus - es zählt die professionelle Realisierung.Auftraggeber wollen Erfolge nachgewiesen haben, und zwar innerhalb der geplanten Zeit und des angesetzten Budgets. Projektmanagement wird so zur notwendigen Kompetenz des Kreativen, egal, ob er als Freelancer, in einer Agentur oder in einem Unternehmen tätig ist. Dieses Buch enthält Methoden des traditionellen und agilen Projektmanagements - maßgeschneidert auf die Eigenschaften von kreativen Projekten. Inhalte:Projektauftrag, Ziele, LeistungsplanungUmgang mit verschiedenen InteressengruppenDas Projektteam: Herzstück des kreativen ProjektsZeit, Ressourcen und BudgetRisiken, Überwachung und SteuerungChecklisten für Projekte: die Basics in zehn Punkten, Project Excellence im SchnelltestViele agile und traditionelle Methoden: Time Boxing, VMI Matrix, Projektcockpit, PSP, Stakeholderanalyse, Kommunikationsplan, KanBan-Wand, iterativ-inkrementelles Vorgehen, Change Requests, Balkendiagramme  Biographical note: Benedict Gross Benedict Gross war als Projektmanager in verschiedenen Branchen im Einsatz und hat dabei Einblicke z.B. in Filmproduktion, Automobilbau, Maschinenbau, Banken IT, Softwareentwicklung, Versicherungen, Krankenhäuser und Profi-Fußball gewonnen. Nach dem Diplom in Wirtschaftsrecht hat er sich weiter auf Krisenmanagement spezialisiert und Masterabschlüsse in Katastrophenmanagement und Forensischer Psychologie gemacht.

Project management --- Marketing --- Examinations --- Examinations

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What sets strong global brands apart? First, they generate more than half their revenue and most of their growth outside their home market. Secondly, their brand equity is responsible for a massive percentage of their firm’s market value. Third, they operate as single brands everywhere on the planet. We find them in B2C and B2B industries, among large and small companies, and among established companies and new businesses. The stewards of these brands have a set of skills and knowledge that sets them apart from the typical corporate marketer. So what’s their secret? In a world that is globalizing, but not yet globalized, how do you build a powerful global brand that resonates universally but also accommodates local nuances? How do you ensure that it is dynamic and flexible enough to change at market speed? World-class marketing expert Jan-Benedict Steenkamp has studied global brands for over 25 years on six continents. He has distilled their practices into eight tools that you can start using today. With case studies from around the world, Steenkamp introduces the global brand value chain and explains how brand equity factors into shareholder value. Provocative and timely, Global Brand Strategy will equip executives with techniques for developing strategy, organizing execution, and measuring results so that your brand will prosper globally. The book speaks to three types of B2C and B2B managers: those who want to strengthen already strong global brands, those who want to launch their brands globally and get results, and those who need to revive their global brand and stop the bleeding. .

Business. --- Marketing. --- Leadership. --- Globalization. --- Markets. --- Business and Management. --- Emerging Markets/Globalization. --- Business Strategy/Leadership. --- Public markets --- Global cities --- Globalisation --- Internationalization --- Consumer goods --- Domestic marketing --- Retail marketing --- Retail trade --- Trade --- Marketing --- International relations --- Anti-globalization movement --- Ability --- Command of troops --- Followership --- Industrial management --- Aftermarkets --- Selling --- Commerce --- Fairs --- Market towns --- Brand name products --- Branding (Marketing). --- Export marketing. --- Planning. --- Management. --- International marketing --- Overseas marketing --- Advertising --- Brand names --- Branded merchandise --- Merchandise, Branded --- Name brand products --- Business names --- Commercial products --- Branding (Marketing) --- Trademarks

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